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Brand & competitors

How do I add or remove competitors?

Go to Knowledge → Competitors. Use the Add card to add manually, or the trash icon to remove.

Knowledge → Competitors is the central place to manage tracked competitors. Anyone selected during onboarding lands here automatically.

Add a competitor

  1. Open Knowledge → Competitors.
  2. In the "Add competitor" card, enter the name (required) and website URL (optional but recommended for accurate citation matching).
  3. Press Enter or hit Add. The row appears immediately; visibility data populates after the next scan.

Edit a competitor

  1. Hover the row → click the pencil icon.
  2. Name and website become editable inline.
  3. Press Enter to save or Escape to cancel.

Remove a competitor

  1. Hover the row → click the trash icon.
  2. Confirm — this also removes the historical visibility data for that competitor.

Plan limits: most plans cap tracked competitors at 5. Upgrade for higher caps; the page shows your current limit in the top-right.

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